As a BA, I do deal with the operational aspects and this may be seen as the “bread and butter” work of a BA. However, the shift towards employing MBA graduates as BAs, means that we find ourselves able to add value from a strategic perspective as well. We are more focused on the client area and understand their business as well as being able to communicate and understand the technical requirements to develop systems.
I am a little disappointed that BABOK is not looking into strategic planning. I have found that in recent years, the work of a BA has changed dramatically. As BAs we are being required to approach projects from an “Outside-In” perspective. That is, we are asked to understand what the big picture or overall strategy is in order to map and build the requirements for the business.
When the business cannot fully articulate their needs, we workshop to help them create a vision of what the system will look like and make them aware of emerging technologies that may help. We provide prototypes along the way and it is a very collaborative approach between the business, architecture and BA team.


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